1 September, 2016
Why You Must Choose Magento
Magento is almost everywhere! From e-Commerce sites of small and medium-sized enterprises to some of the world’s leading brands (like Mothercare, Nike, and many more) Magento has powered them all. Soon after its launch in 2008, it was popular with SMEs for it’s out of the box features. However, like any other platform Magento too has its share of naysayers who complain about its complex architecture and performance issues. Why then you must rely on Magento? Bring you some solid reasons below:
Extension of functionalities possible:
As your business grows bigger you may find it difficult to maintain a Magento e-store with the free community version. Yet the good news is that even without upgrading to its paid editions (Enterprise and Cloud) you can fully customize your website with the help of third party plugins available in Magento Marketplace to meet with the new business needs.
Automated marketing management:
Magento’s inherent SEO-friendly nature saves you from manually entering meta data and generating search engine optimized URLs. Once you install third party plugins like Enhanced E-commerce you can enrich your knowledge about buyers’ behaviour. By automating these routine tasks vital for website management you can ensure quality time to the most important thing in digital marketing – your content.
Magento allows complete automation of important business functions and that is one of the key reasons for its popularity. You can have integrated payment systems to carry out money transactions through PayPal or credit cards. Even you can easily make your presence in various social media platforms, right from your website. You can also make your e-store perfom CRM by just connecting it with ERP software.
Magento is totally secure provided you hire some highly skilled developers to build your site. Proficient developers with prior experience of working with Magento will not mess with the code and provide your e-store with efficient security solutions.
Availability of huge support:
As many worldwide players in e-Commerce depend on Magento platform, it has found admirers among world’s best software vendors. Also there will never be any dearth of information if you come across any issues for there is always someone out there to help. Its support group comprises of high-profile developers from all over the world.
So now you have some wonderful reasons to choose Magento over other available platforms. And it can be the best provided your developers know how to address the issues in the very first place.